I did it, it was good times. Ilovebees is an example of or an ARG, or alternate reality game. These type of games aren't really 'games' in the classic sense - they're more like real world mysteries.. They usually consist of a 'puppetmaster' or the person creating the game, and a large online/offline community solving the game. The puppetmaster creates the game on the fly - using the response from the community as help.
The first one of these was for the movie A.I. If you bring up the old AI trailers, you'll notice something strange about the release date in the final scene. The number of notches in each number corresponded to a telephone number which, when you called it- would give you a recording that started off the game. This is called the 'trailhead'. The other trailhead for A.I. was in the credits of the trailer - they listed a Jeanine Salla as Sentient Machine Therapist - a nonexistant position. When you googled her name, you'd get trailhead websites.
I could explain more, but you should really check out www.cloudmakers.org.
The trailhead for I love bees were jars of honey containing the words i love bees sent to several people who played past args. Also, in a halo 2 trailer, the website address was flashed briefly.
Check out
http://www.argn.com/ for a list of bunches of free ongoing games - let me know if you want more info.
This post has been edited by soltrain: Jan 20, 2005 - 1:02 AM
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